How a Miami Brokerage Reduced Days-on-Market by 42% Using Cinematic Video

What They Were Facing

Prestige Realty Group is a mid-tier brokerage in Miami's competitive luxury segment. Despite having quality listings in the $800K–$3M range, their properties were sitting on the market an average of 68 days — nearly double the market average. The core problem? Every listing looked the same: static photos, flat descriptions, and zero emotional pull. Meanwhile, competing firms were investing in high-production content that made their properties feel aspirational. Prestige was losing exclusive contracts to brokerages with better visual marketing, even when their agents had stronger relationships with sellers.

How FurnishOS Solved It

We deployed the full FurnishOS Cinematic Content Engine across all 34 active listings simultaneously. Each property received a custom cinematic motion walkthrough video — complete with drone-simulated flyovers, interior camera-motion tours, and lifestyle Reels optimized for Instagram, Facebook, and TikTok. We also created bespoke virtual staging for vacant units and produced social-ready cuts that agents could deploy directly to their personal accounts. The entire production pipeline ran in parallel, executed with studio SLA precision per property. Seamless studio integration with zero operational friction — delivering Hollywood-grade visual production at scale.

Measurable Impact

Within 60 days of deployment, the average days-on-market for Prestige listings dropped from 68 to 39 — a 42% reduction. Listing page views across Zillow, Realtor.com, and MLS increased by 67%, with video-enhanced listings receiving 3.2x more saves and shares. The most significant outcome? Three sellers who were considering other brokerages signed exclusive contracts with Prestige after seeing the quality of the cinematic content. Marcus Chen estimated the lifetime value of those three contracts at over $180K in commission revenue.

How We Got There